Create paragraphs:
You have bundled topics togetherin the text structure you have set up

Lots of people make mistakes while creating paragraphs. Some writers just put whitespace in their text in random places for aesthetic purposes but don’t think about the coherence and structure of the text. In many cases, the coherence within paragraphs and between paragraphs remains unclear. These kinds of mistakes can mess up the structure of your articles.

Understand your audience

Before you start writing your blog post, make sure you have a clear
understanding of your target audience.

This is where the process of creating buyer personas comes in handy. Consider what you know about your buyer personas and their interests while you're coming up with a topic for your blog post.

For instance, if your readers are millennials looking to start a business, you probably don't need to provide them with information about getting started on social media — most of them already have that down.